FISH FROM
ANYWHERE

THE FISHING SPOT

WE HAVE ALWAYS
BEEN THE EARLY RISERS

Backwater Reel Co. started with a simple goal: build reels we’d actually fish—high quality, dependable, and affordable. We’re proud to be US-based, designing and testing our gear with anglers in mind. No gimmicks. No shortcuts. Just reels built to perform season after season.

WHOWE ARE

Our knowledgeable and passionate team is always here to offer expert advice on the best setups for your needs, as well as tips on techniques and locations. We’re not just a store – we’re a community of kayak anglers who share a love for the water and a passion for fishing.

Our knowledgeable and passionate team is always here to offer expert advice on the best setups for your needs, as well as tips on techniques and locations. We’re not just a store – we’re a community of kayak anglers who share a love for the water and a passion for fishing.

BRIEF
HISTORY

FISHING PRINCIPLES
APPLIED TO BUSINESS

PERFORMANCE

Our mission is to provide top-quality gear and expert advice that empowers anglers to perform at their best on the water. We are dedicated to offering high-performance kayaks, fishing tools, and accessories that enhance your experience

ADVENTURE

We believe every day on the water is an adventure waiting to unfold. Whether you're exploring hidden coves, chasing the perfect catch, or simply enjoying the tranquility of nature, we’re here to equip you for every thrilling moment.

SUSTAINABILITY

We are committed to providing eco-friendly products and supporting practices that protect our waters and the environment. From sourcing sustainable materials for our kayaks and gear to promoting responsible fishing practices